The analytics of CM.com’s Customer Data Platform were outdated and considered lacking after competitor analysis. I was leading the UX for the project from need-finding to evaluation. Opportunity The goal was to make the Customer Data Platform product more competitive. The lack of useful analytics was the one of the major gaps that was identified. […]
CM.com’s web app to send bulk mobile messages on any messaging platform was updated to allow for rich media messages.
CM.com’s platform has a professional and minimal look all the way through. Most of the front-end was build solely by engineers with the best intentions, resulting very factional and soul-less situations that can benefit from a touch of human-ness. Result I created 2 illustrations that can are used for specific situations. 1. Celebrate success CM’s […]