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Blog Graphic

Graphic Design for the TEI conference

  • Post author By Thomas
  • Post date February 14, 2016

Background

TEI 2016 gave me the opportunity to design far more than visual assets. As Graphic Design Chair, I helped shape the complete conference experience for hundreds of attendees through a cohesive system of badges, schedules, proceedings, signage, merchandise, and printed materials. The challenge was balancing a strong visual identity with practical usability, resulting in a conference design that was both distinctive and functional.

Role

Graphic Design Chair

I have loved contributing to the tenth edition of the Tangible and Embodied Interaction conference in 2016 (TEI16) as graphic design chair.

Conference badge

The main challenge was the design of the conference badge for all attendees. A central element in the design of the TEI16 logo is a horizontal line through the characters.

The TEI16 conference logo.

I wanted to design a unique badge that stands out from the regular flat and plain conference badges, and that features the horizontal line of the logo.

The conference badge was made from a foldable A2 paper. The folds created pockets for the name cards and and drink tickets on all pages.
One of the later prototypes of the foldable conference badge.

I was really happy with the result. Unfortunately I underestimated the manual labour needed for the folder of more than 300 badges. But after a pizza party with all student volunteers this was done in one night.

Each page showed the program of that day with a map of all TEI16 venues in Eindhoven in the center.
A huge thanks to this amazing group of volunteers!!
Photo by Andrés Lucero @andrikos
Here is the final design in action!

Other elements

Other graphic elements were part of it as well, including the conference proceedings, goody bags, t-shirts, posters, note-blocks and even cakes!

Totebags, UBS sticks and TEI tape
Photo by Jérémy Frey @jfrey_xx
Conference proceedings cover
T-shirts for organisation and student volunteers

But the best thing about helping with the organisation of a conference is the huge amount of immediate feedback during the event itself, both face-to-face and online!

#TEI16 in Eindhoven, as a conference attendee that appreciates good design! @tei_conf https://t.co/VILPYg2O6y

— Andrés Lucero 욱 (@andrikos) December 31, 2018
https://twitter.com/andrikos/status/699179079631835137
https://twitter.com/hiroosa/status/699144301750677504
https://twitter.com/tei_conf/status/698845184335945728
https://twitter.com/ishii_mit/status/699211428222341120
https://twitter.com/armthethinker/status/699173161963802624
https://twitter.com/CarolaFT/status/698988263709736961
https://twitter.com/andrikos/status/699174312562049024

Related

  • Tags Adobe Illustrator, Adobe Indesign, Conference, Logo, Tangible and Embodied Interaction

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